Indian Fashion CEO Academy
Built and operated a multi-channel client acquisition and customer journey system combining paid acquisition, funnels, WhatsApp automation, follow-up workflows, automated calls, and campaign optimization.
- Client
- Kavita Agrawal
- Industry
- Online coaching
The challenge
The business needed a repeatable way to acquire leads, register prospects for its offers, follow up with them, and move them through the customer journey.
My role
- Client acquisition system
- Funnel setup
- Meta Ads
- Lead generation
- WhatsApp automation
- Follow-up automation
- Automated calls
- Campaign optimization
- Customer journey design
- Reporting and tracking
- Creative support
- AI-assisted marketing workflows
The system
- 01 →Meta Ads
- 02 →Lead generation
- 03 →Landing page / funnel
- 04 →WhatsApp
- 05 →Automated follow-up
- 06 →Automated calls
- 07 →Webinar / offer
- 08 →Sales
- 09Customer journey
The tech stack
Results
Campaign period: January 1, 2025 – September 20, 2026.
| Ad spend | ₹1,959,616.58 |
|---|---|
| Reported revenue | ₹11,757,699.48 |
| Link clicks | 685,585 |
| Impressions | 34,115,806 |
| Reach | 1,863,747 |
| Profile visits | 181,117 |
| Landing page views | 2,001 |
| CPC | ₹2.86 |
| CPM | ₹57.44 |
On attribution
₹1,959,616.58 in ad spend against ₹11,757,699.48 in reported revenue corresponds to approximately 6X revenue-to-ad-spend, matching the source-reported ROAS of 6X. Figures cover all campaign activity in the period, across multiple offers, not a single campaign or month.
Proof gallery
Click any screenshot to read it full size.
Systems behind the campaigns
Razorpay payment pages only. Payments recorded through other sources are not included, so total revenue is higher.
Evidence slots — drop each screenshot onto its labelled frame.
Want a system like this for your offer?
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